Last week we had our first Picle strategy meeting since getting back to blighty from SXSW. We have digested a lot of feedback from tweets, emails, reviews, articles, as well as testing it out ourselves, and it was time to step back and take a look at where we’re at.
We started off by evaluating how the launch went and how people have responded to the concept of Picle. Stuart drew this rather rudimentary graph of the potential life span of Picle.
The circle represents our current status.That spike is from the release and the fantastic publicity generated from SXSW. As I wrote in my last post we went to SXSW with 15 users and came back with 30,000.
To put this in a bit of perspective FourSquare arrived at SXSW 2009 with 50 users and left with 5,000 users
Prioritising things is very difficult. Our evolutionary journey has ingrained many instincts that conflict with this Lean approach. We humans all want more than we can eat